Digital signage for gyms puts class timetables, member notices, sponsor adverts and motivational video on screens around the club. Screenbird shows a Google Calendar timetable, splits a screen between timetable and video, and switches screens on and off on a schedule, from EUR 12 per screen per month billed annually.
What the screens do in a gym
- Show the class timetable. The reception screen lists today's classes, times, instructors and rooms. The timetable comes from a calendar, so a change in the calendar is a change on the screen.
- Announce things to members. Closed equipment, a changed opening time, a new class, a challenge or a price change reach members while they are in the building.
- Play motivational and brand video. Training clips, brand photos and brand loops keep the floor screens busy without a person choosing content.
- Show sponsors and offers. Local sponsors and personal training offers get a slot in the loop. Proof of play reports show what played and when.
- Follow the opening hours. Screens switch on before the doors open and off after closing, on a schedule.
- Show different things in different rooms. The lobby, the spin studio and the changing area each run their own playlist.
How to set it up
- List the screens and their jobs. Write down each screen, the room it hangs in and what members should learn from it. The lobby needs the timetable, the cardio floor needs video, and the studio needs the next class.
- Choose players. Match each screen with a stick, a small PC or the TV's built-in browser. The page on the best media players for digital signage compares the options for screens that run all day.
- Build the timetable in a calendar. Create one Google Calendar for classes, with the class name, room and instructor in each event. Screenbird's Google Calendar app reads that calendar and shows it on the screen; the table below links the guide.
- Create the rest of the content. Make notices in the designer, upload training video and add sponsor images with their agreed start and end dates.
- Assign a playlist to each screen. Give each room its own playlist and plan when it plays. Use split screen where a timetable should sit beside a video.
- Set the power schedule. Switch screens on and off with the opening hours. This works on supported players, so check your player first.
- Review the sponsor report. Use proof of play to show a sponsor what ran and when.
What to show and where the data comes from
| Source | What it shows | Guide |
|---|---|---|
| Google Calendar | Class timetable with name, time, instructor and room; event days and member evenings | Google Calendar timetable on a TV |
| Google Sheets | Opening hours, membership offers, class capacity notes and challenge leaderboards | how to display Google Sheets on a TV |
| Designer templates | Notices, rules, new class announcements and offers made in the browser | designer with 250+ templates |
| Uploaded video and photos | Training clips, brand loops and sponsor images | Screen orientation and resolution |
| The club's own posts as a live feed in the lobby | how to display Instagram on a TV | |
| Screen sharing from a laptop browser | An instructor's slide or video on a studio screen without uploading it | Mirror a laptop to a TV |
Show first names, birthdays or results only with the member's consent. A lobby screen is visible to visitors, so keep personal data on a screen in a staff area.
Several rooms and one team
A club with more than one studio does not need one playlist for the whole building. Each screen has its own playlists and planning, so the spin studio shows its own timetable while the lobby shows all classes. A split screen shows the timetable on one side and a video or sponsor on the other.
Front desk staff are usually the editors. Screenbird teammates are included at no extra cost, so the manager, the class coordinator and the marketing person can each have a login.
How Screenbird handles digital signage for gyms
Screenbird is built for small teams with mixed screens and has every feature in one plan: EUR 12 per screen per month billed annually, or EUR 15 billed monthly, excluding VAT. Each screen includes 10 GB of storage, which suits a library of training and brand video, and more storage can be added.
Google Calendar, Google Sheets and Instagram are included sources, the designer offers 250+ templates, and the AI assistant can build a playlist or schedule from plain-language instructions, for example a short campaign for new members. Changes go live after you confirm them. Screens keep playing when the internet drops.
Screenbird's page on digital signage for fitness shows how clubs lay out their screens.
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Keep reading
Can a gym show its class timetable from a calendar?
Yes. Screenbird includes Google Calendar as a source, so a class added or moved in the calendar changes on the screen.
Can screens switch off at night?
Yes. Screenbird switches screens on and off on a schedule through HDMI-CEC. This works on supported players, so confirm that your player is supported.
Can each room show something different?
Yes. Each screen has its own playlists and planning, and a split screen can show a timetable beside a video.
How can a gym report to a sponsor?
Screenbird includes proof of play reports, which record what played and when. A sponsor can see that the advert ran during the agreed period.
Can an instructor show a slide on a studio screen?
Yes. A laptop browser can share its screen to a Screenbird screen, so an instructor shows a slide or video without uploading it.
How much does digital signage for a gym cost?
Screenbird costs EUR 12 per screen per month billed annually, excluding VAT, with every feature in one plan. Screens and players are extra, as described in how much digital signage costs.
Sources: Screenbird pricing · Screenbird: digital signage for fitness · Screenbird: how to display Google Calendar on a TV · Screenbird: split screen